Priority Number 1.

by trivialmtb



The next time you spend hours dialing in your kit and bike for a cat 2 enduro event, just remember that it’s all about looking good standing next to your ride before and after the race that counts, not how hard you shred it.



Sponsors care more about bike checks than they do race results because page views = product sales. And results PDFs get clicked 1% as often as a 15 image slideshow of a bike using off the shelf parts. So do the math. If you want a career in enduro… get your priorities straight.